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Facebook's Instant Articles launches on the iPhone

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FAST LOADING. Image from Facebook.

MANILA, Philippines – Facebook users on the iPhone app version of the social network will now be able to enjoy fast-loading articles on their news feed, thanks to Facebook's Instant Articles initative.

In an announcement post on Tuesday, October 20, Facebook explained that, from now on, "people will see a lightning bolt on the top right corner of some stories shared in News Feed. The lightning bolt indicates it’s an Instant Article. When you tap the story, it loads ten times faster than a standard mobile web article."

These instant articles don't just load faster. Facebook said these articles are also equipped with "dynamic features," such as automatic video playback on articles being scrolled through, picture zooming and geotagging on high-resolution photographs, and the ability to like and comment on photos and videos on a story.

A public beta for the Android version of Instant Articles is also underway. – Rappler.com


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